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Editorial : SIMON & SCHUSTER

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Titulo del libro

CONTAGIOUS

BERGER JONAH

Why are some products and ideas talked about more than others? Why do some articles make the most emailed list? Why do some YouTube videos go viral? Word-of-mouth. Whether through face-to-face conversations, emails from friends, or online product reviews, the information and opinions we get from others have a strong impact on our own behaviour. Indeed, word-of-mouth generates m

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Editorial : SIMON & SCHUSTER

1 resultados para Editorial : SIMON & SCHUSTER

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